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Topic: Content-optimization-system

Kait Scott's Presentation on the New Content Optimization System (COS)

Oct 28, 2013 2:51:00 PM | Content Optimization System


We hope you were able to attend our last Denver HUG Meetup! If you were unable to, we have put together a recap including all the resources we covered in our October 2013 meetup.

denver-hug-october-2013-4RESIZEDA total of 14 people including Kait Scott from HubSpot attended this recent meetup! This time around, we talked all about the new Content Optimization System (COS). Kait Scott put on an informational presentation and answered any questions the group had! You can find all the resources from Kait's presentation here.

Kait informed us of some very important information. If you’re hosted on HubSpot, you can wait and get migrated for free in 2014 (early to middle 2014). If you are not hosted on HubSpot, you need the COS Certification to migrate over or you need to work with a HubSpot partner that is COS Certified. The COS Certification can be found under Academy > Certification in your HubSpot portal.

We also discussed smart content and how to use it to deliver a more targeted message to website visitors in order to turn these visitors into leads and customers. There are a lot of opportunities to be using this awesome new feature!

We hope you had a great time at the meetup! If you were unable to attend, make sure you check out Kait's resources and we hope to see you all next time!


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