This month we met up at the Rock Bottom Brewery on the 16th Street Mall!
When it comes to landing pages, the words “best practice” mean little to nothing in today’s digital world. In the formative years of inbound marketing, landing pages were simple and required very little creativity and design to convert visitors into leads. Why is that? I believe that it’s because internet users have become more familiar with the concept of a landing page and now require more customer-centric, engaging designs and content in order to successfully convert them.